Wednesday, 30 October 2013
Thursday, 24 October 2013
marketing methods used.
we used different marketing sources for example;
did we use synergy?
yes we did use the synergy method by sharing links on twitter and Facebook.
the posters also match on Facebook and Twitter
our targets for advertisement
the audience that we are mainly targeting is within the ages 13 to 19 basically teenagers. we believe that our swede is suitable for this age range because all the the marketing methods are within the teenage area for example Twitter, Facebook and blogger etc.
we used different marketing sources for example;
- Youtube
- Blogger
- Posters
- Radio Interviews
did we use synergy?
yes we did use the synergy method by sharing links on twitter and Facebook.
the posters also match on Facebook and Twitter
our targets for advertisement
the audience that we are mainly targeting is within the ages 13 to 19 basically teenagers. we believe that our swede is suitable for this age range because all the the marketing methods are within the teenage area for example Twitter, Facebook and blogger etc.
Wednesday, 23 October 2013
Thursday, 3 October 2013
Film Industry
exhibition
the audience are able to receive and see the films that are out in many ways. First option is that people are able to go to the cinema to watch the film that is out. another way of being able to watch the film is by online film sites for example 'Lovefilm' and 'Netflix'. Another one is where people are able to wait for the film to be published on DVD or Blue ray. These are the many ways in how people are able to receive the new published films.
Distribution
films that are being released out new are usually in partnership with cinemas or online film companies. these companies then distribute and publish the films with special release dates and set prices.
Marketing
Marketing is the easy stages of the film industry because the film companies are able to be sponsored by toy companies and food companies for example McDonalds with their happy meals and Pizza Hut with their food offers. the film companies could also present the films on online adverts and digital adverts on television.
Production
production is split into three stages, Pre Production, Production and Post Production.
Pre Production- this is when the film is being planned on what type of props, locations, characters, scenes, shots SFX and VFX etc are being organised. the story board would be planned and designed in the stage as well. These are the first stages.
Production- this stage is when the shots that have been taken are visually viewed to see if they are accurate and are able to match with other scenes taken. this is what is done in this stage of the production section of film making.
Post Production- this is when the film is finally put together by the editor. the editor is to firstly put a small sequence together for a quality check so he or she is able create the film as one big clip.
exhibition
the audience are able to receive and see the films that are out in many ways. First option is that people are able to go to the cinema to watch the film that is out. another way of being able to watch the film is by online film sites for example 'Lovefilm' and 'Netflix'. Another one is where people are able to wait for the film to be published on DVD or Blue ray. These are the many ways in how people are able to receive the new published films.
Distribution
films that are being released out new are usually in partnership with cinemas or online film companies. these companies then distribute and publish the films with special release dates and set prices.
Marketing
Marketing is the easy stages of the film industry because the film companies are able to be sponsored by toy companies and food companies for example McDonalds with their happy meals and Pizza Hut with their food offers. the film companies could also present the films on online adverts and digital adverts on television.
Production
production is split into three stages, Pre Production, Production and Post Production.
Pre Production- this is when the film is being planned on what type of props, locations, characters, scenes, shots SFX and VFX etc are being organised. the story board would be planned and designed in the stage as well. These are the first stages.
Production- this stage is when the shots that have been taken are visually viewed to see if they are accurate and are able to match with other scenes taken. this is what is done in this stage of the production section of film making.
Post Production- this is when the film is finally put together by the editor. the editor is to firstly put a small sequence together for a quality check so he or she is able create the film as one big clip.
Wednesday, 2 October 2013
Korrie powell h/w
Korrie Powell H/W
When films are being produced there are three main stages that they go through these stages are:
.Pre production
.Production
.Post-production
Pre-production is when all the planning for the project takes place, during this stage all the production is broken down into stages and all the cast members , locations, props cast members, costumes, SFX and VFX are identified. if the script is not completed then it is usually written at this stage.
Production is the stage where the filming is carried out. All the scenes have been planned out in pre-production are filmed in the relevant locations and areas, all scenes in production are filmed many times as much as the director wants to make sure they have a perfect shot to construct the film. also in production this is where the strength of the pre-production work is put to the test. Great care must to taken to ensure that the film is a success.
Post-production is the stage is where the film is assembled by the editor,The first job of the film editor is to build a rough cut taken from sequences The purpose of the rough cut is to select and order the best shots. The next step is to create a fine cut by getting all the shots to flow smoothly in a seamless story.
MARKETING
When films are being produced they also advertised through many different forms such as bus ads and trailers and advertisement through other products such as clothes food etc.
the "Dark knight rises" being advertised through a food company which is Pizza hut .
another Dark knight rises advertisement on japans
local transport bus
through this the Dark knight rises film is being presented to different types of audiences to attract them
EXHIBITION
audiences see films in many ways such as by watching it at the movies or downloading it online and also through DVD release. Also when talking about exhibition the 'film value chain' play a big part in this as it is the structure in which a film is release on to different platforms and example shows this below
When films are being produced there are three main stages that they go through these stages are:
.Pre production
.Production
.Post-production
Pre-production is when all the planning for the project takes place, during this stage all the production is broken down into stages and all the cast members , locations, props cast members, costumes, SFX and VFX are identified. if the script is not completed then it is usually written at this stage.
Production is the stage where the filming is carried out. All the scenes have been planned out in pre-production are filmed in the relevant locations and areas, all scenes in production are filmed many times as much as the director wants to make sure they have a perfect shot to construct the film. also in production this is where the strength of the pre-production work is put to the test. Great care must to taken to ensure that the film is a success.
Post-production is the stage is where the film is assembled by the editor,The first job of the film editor is to build a rough cut taken from sequences The purpose of the rough cut is to select and order the best shots. The next step is to create a fine cut by getting all the shots to flow smoothly in a seamless story.
The production of ' The dark knight rises'
PRE PRODUCTION:
script for the film Bane sketches
PRODUCTION
https://www.youtube.com/watch?v=s6vvVxq9ddw - (filming of the dark knight rises)
The dark knight rises shoot location ,located in Mehrangarh Fort, Jodhpur, Rajasthan India
POST-PRODUCTION
The editors editing the dark knight rises filming.
The editors editing the dark knight rises filming.
DISTRIBUTION
Distribution is the process of when a movie is available for the public to watch by a film distributor.A film distributor is a company or individual who is in care of for the marketing of the film The distributor may set the release date of a film and the method by which a film is to be exhibited or made available for viewing.
there are many types of distribution , such as standard release , simultaneous release , straight to video release .
A distributor may want to want to release a film on one week opposed to another due to the film their distributing is an action film set in american so they may want to release the film on July 4th due to this day is know as independence day so this day symbols american being independent ,strong and heroic.
A distributor may want to want to release a film on one week opposed to another due to the film their distributing is an action film set in american so they may want to release the film on July 4th due to this day is know as independence day so this day symbols american being independent ,strong and heroic.
MARKETING
When films are being produced they also advertised through many different forms such as bus ads and trailers and advertisement through other products such as clothes food etc.
http://www.youtube.com/watch?v=g8evyE9TuYk dark knight trailer 3 official
the "Dark knight rises" being advertised through a food company which is Pizza hut . another Dark knight rises advertisement on japanslocal transport bus
through this the Dark knight rises film is being presented to different types of audiences to attract them
EXHIBITION
audiences see films in many ways such as by watching it at the movies or downloading it online and also through DVD release. Also when talking about exhibition the 'film value chain' play a big part in this as it is the structure in which a film is release on to different platforms and example shows this below
Homework Sheet 1
Production
The production process refers to the stages required to complete a media product, from the idea to the final copy.
Three main stages of production are:
Distribution
The production process refers to the stages required to complete a media product, from the idea to the final copy.
Three main stages of production are:
The making of Ice Age
- Pre-Production- Planning, Scripting and Storyboard
- Production- The actual Shooting/ Recording
- Post-Production- Everything between Production and creating the final master copy.
- Ice Age is a 2002 American computer- animated comedy-drama adventure produced by Blue Sky Studios and distributed by 20th Century Fox.
- The film was originally to be directed by Don Bluth and Gary Goldman , and produced in traditional animation by Fox Animation Studio.
Distribution
- When the film is completed it is then sent to the studio.
- The studio makes a licensing agreement with a distribution company.
- The distribution company determines how many copies (prints) of the film to make.
- The distribution company shows the movie (screening) to prospective buyers representing the theatres.
- The buyers negotiate with the distribution company on which movies they wish to lease and the terms of the lease agreement.
- The prints are sent to the theatres a few days before the opening day.
- The theatre shows the movie for a specified number of weeks (engagement).
- You buy a ticket and watch the movie.
- At the end of the engagement, the theatre sends the print back to the distribution company and makes payment on the lease agreement.
There are many different types of marketing :
- Trailers
- Film Posters
- Links to blogs and email to promote the film
- Internet Marketing
- Merchandising
- Promotion Tour
- Print- Newspaper, Magazines
- Bus Ads
- Bill Boards
- TV advertisements
The Film Value Chain
Usually feature films open 'theatrically' (e.g. cinemas) - Non theatrical License (aeroplane, coaches) - Home Entertainment (DVD,Blue-Ray) - Pay/Subscription ( pre-pay, video on demand) - Free to Air ( films to be shown on TV year) - Licensed Merchandising ( Rights sold to manufactures of merchandising to use on their brand on their products)
DEVON MULLER HOMEWORK - FILM INDUSTRY
Film Industry
The film industry is a massive business. It can be split into 4 parts in the process of making a a film. these 4 parts are Production, Distribution, Marketing and Exhibition.
- Production: this can be split into sub sections. Distribution which is when the producers brainstorm and come up with the initial ideas for the film. script writing and rights are also bought at this stage. Pre-production is when location and set are decided as well as when crew and cast are hired. Production is when the film is recorded. Post-production is when the film is edited in the edit houses ready for distribution.
http://www.youtube.com/watch?v=hyMpjOulMgs MAKING OF HANGOVER 2
- Distribution: is the final stage when the film leaves the edit houses to the audience, this can be via cinema, DVD or Blu Ray or an instant download. Distributors may choose one weekend to to distributed their film as maybe on another weekend another big film may be being released as well.
- Marketing: you need to market a film in order for it to make money. The marketers do this in many ways such as billboards, TV ads, through other companies, etc. if a children's film was being promoted it is likely they will use things like happy meals or ads on children's TV as platforms for their ad campaign as that is where most of their target market lie.
- Exhibition: is when they audience see the production. They can see it through a variety of ways eg: cinema, DVD, online download, through their TV package ie: Sky or Virgin movies, etc. The film value chain come into play after the film has been theatrically shown in cinemas. Its how we access the films after that period:
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